Steve Wozniak: Apple has become 'arrogant' with iPhone
Apple co-founder Steve Wozniak has decried Apple as "arrogant" during an interview with South African tech site TechCentral.
"Part of me wishes Apple had not been so arrogant and feeling like 'We're the only one with the right clue'," Woz said in an interview with TechCentral.
Wozniak's arrogance quip comes while calling out Apple's screen-sized hubris. The tech legend says that the new 4in iPhone 5 screen just isn't big enough.
According to Woz, the larger screen was Apple's attempt to play super-sized styled catch up with the likes of Android. However, he believes it's still too little too late.
"I think Apple tricked itself by saying 'Oh, you can reach everything with one thumb.' And I don't see anybody having trouble using the larger screens," Wozniak opined during his wide-ranging interview.
Arrogance has never been in short supply at Apple. The company's other founder, Steve Jobs, was the king of hubris. During his tenure at Apple he even blamed consumers for spotty iPhone 4 reception. Of course, arrogance is ok when everything is going right.
But if it wants to continue its trek towards global domination it's going to need to eat a little more humble pie.